Food for Happiness
When you book an experience, make a paid restaurant reservation,
or place an e-commerce order, byFood donates school meals to children in need.
or place an e-commerce order, byFood donates school meals to children in need.
School Meal Donation Program with Seibo
For each guest in a booking or restaurant reservation, byFood donates 10 school lunch meals to children in Malawi, in partnership with NPO Seibo.
Seibo is a registered non-profit organization which is headquartered in Japan. Their mission is to feed every hungry child a hot meal at school, centered on supporting children in Malawi, one of the world’s poorest nations but also one of the most generous in the world (according to CAF World Giving Index 2016). In partnership with local communities, they implement school feeding programs to help change young lives for the better.
Up until now
Since 2017, byFood and Tablecross Inc. have collectively raised funds to help children in
developing countries, supporting NPOs that provide them with necessities like nutritious
meals and educational support.
The equivalent of
707,083
school meals
have been donated as of
February 2025
707,083
school meals
have been donated as of
February 2025
Children around the world need your help!
According to The United Nations Children's Fund
736
Million people live in extreme poverty.
Of them, half are children under 18 years old.
Of them, half are children under 18 years old.
90
Million children under 5 years old are
dangerously underweight and malnourished.
dangerously underweight and malnourished.
69
Million primary-aged children do not attend school, the majority in sub-Saharan Africa.
103
Million children lack basic literacy skills; over
60% of them are girls.
60% of them are girls.
Source: The State of the World’s Children 2016, UNICEF
Happiness begins with food!
By providing school meals to children, we give them one less thing to worry about, so they can pursue an education and reach their full potential.
How Food for Happiness Works
For every user who joins an experience, dines at a restaurant, or places an order through byFood's services, 10 school meals will be donated to children in need.
Help Spread Happiness!
Donate directly to reputable charities
Join a volunteer group or start your own
Place a booking or reservation through byFoodContribute to Food for Happiness
Help children in developing countries by participating in a byFood experience, dining at select restaurants, or placing an e-commerce order. When you book
a food experience or place a paid restaurant reservation on the platform, byFood will donate 10 school lunch meals to children in need. Donations will
also be made for every order placed on byFood's e-commerce platform. A nutritious meal is the foundation of everything else–from education to poverty
alleviation–and can truly be life-changing for a child in need.
Food Experiences
Restaurants to Reserve
Gourmet ProductsOur Founders:
Serkan Toso and Kaoru Joho
Serkan Toso and Kaoru Joho
Food for Happiness is an initiative created by Serkan Toso, founder of byFood (previously known as “Tokyo by Food”), which originally donated 10 lunch meals to children in Cambodia for every person who participated in a Tokyo by Food experience.
After merging with Japanese restaurant reservation business Tablecross Inc., started by Kaoru Joho, which also aims to feed school children in developing countries while feeding its users, the Food for Happiness project expanded.
Serkan and Kaoru have since worked together with various charitable NGOs and NPOs aiming to end world hunger, build houses for families in need, educate children about nutrition, and support the UN’s sustainable development goals.“When I was in elementary school, just seven years old, I went to Indonesia and I saw street children there. I had never worried about food. In Indonesia, children worry about food, for themselves and for their sisters and brothers.”
Kaoru Joho
Kaoru Joho
“Both of us really care about children and this United Nations “Zero Hunger” goal, so we want to help that goal and NGOs working towards that goal. We want to encourage people to donate more and care about other people more.”
Serkan Toso
Serkan Toso